Industry Codes for Digital Magazine & Digital Publishing Solutions

It’s 2025, are you still posting print replica, PDF, or older app or flipping page publications for your audience? Here’s a review of the existing industry classification codes as organization, agency, and government buyers may use these to locate and identify relevant modern solutions to allow them to choose vendors to bid on new projects. This is especially relevant when buyers are sourcing magazine printing or other publication printing quotes as the new digital edition format provides a superior experience.

Ready for the next era of Premium Digital Editions?

As we review applicable industry classification codes, it’s important to recognize that this emerging niche of premium digital edition platforms/software tools exists in a space that existing codes don’t perfectly reflect the industry disruption occurring with modern digital edition tools. Periodic communications is a critical aspect for organizations today and while much of that communications is still performed with emails and websites, today’s audience is constantly scrolling for the majority of long engagement content they consume. The innovative VERTIQUL platform transforms and re-imagines the entire publication into a main scrolling panel with contents and design context for a linear experience just like a printed publication. And the ability to tap into a full story and have a complete long-form digital canvas with added multimedia (typically video) means that audiences can easily read the entire issue, guide, report, newsletter on any device. And with 50%+ of audiences today on their small format mobile phones, it’s critical that the responsive scrollable experience is perfect without difficult apps, downloads, or flipping+pinching+zooming.

 

Advancing the Modern Digital Publication Experience

VERTIQUL is revolutionizing digital publishing for government, association, and corporate clients by providing a transforming technology unlike any other solution on today’s market. At its core, VERTIQUL delivers visually stunning, highly interactive editions that go far beyond traditional print replica or flipping page tools. Rather than simply replicating outdated print layouts or mimicking the tactile sensation of turning pages on static, non-interactive platforms, VERTIQUL offers a premium digital reading experience and designed from the ground up for today’s web and mobile-first audiences.

What Sets VERTIQUL Apart:

• Premium Quality Design: Every edition is meticulously crafted with immersive layouts, high-fidelity typography, and seamless integration of rich media such as video, animation, and interactive graphics. This approach transforms reports, magazines, and other publications into dynamic, engaging experiences that are simply not possible in legacy digital formats.
• Unmatched Media Enhancements: VERTIQUL enables the integration of video, audio, image galleries, and interactive data—tools that elevate content, improve accessibility, and foster meaningful engagement.
• Modern, Device-Responsive Reading: Unlike older solutions such as static PDF downloads, basic web viewers, “flipbook” tools, and other page-turn imitators readers, VERTIQUL publications are engineered for all devices in the browser and thus offer true responsiveness, fast load times, and perfect readability on smartphones, tablets, and desktops.
• Compare as Alternative to Traditional Industry Leaders: traditional publishing industry leaders over the past decade include: Issuu, Zinio, Texterity, Godengo, GTxcel, PressReader, Readly, Yudu, eMags, Olive Software, BlueToad, & Magloft. We have worked with many of these solutions as a publishing consultant (Advontemedia) prior to the launch of our platform and love the people we have met along the way as many are also focused on elevating the digital magazine as a truly valuable resource for audiences.

Moving Beyond Print Replicas and Page-Turners: Many organizations still rely on:

• Flat PDFs attached to websites
• Flipping-page tools that simulate paper but provide poor mobile access and minimal interaction
• Print replica readers that demand proprietary apps or force audiences onto slow, inaccessible external platforms

VERTIQUL liberates agencies and organizations from the limitations of these legacy approaches by delivering ADA-compliant, cloud-hosted digital editions on customer-branded subdomains. No app downloads or third-party logins required. Your publication retains brand integrity and accessibility compliance, meeting the needs of today’s diverse audiences without compromise.

Why Privacy, Branding, and Analytics Matter:

• Branded Domain Delivery: Your content is served directly from your organization’s own domain or subdomain and not a generic platform url where your visitors could be cookied or shown ads or any other content you have not explicitly approved. This ensures brand consistency and a trusted, professional user experience.
• Private Analytics: All user engagement data and analytics remain private based on your provided tracking code for the platform site and never shared. Clients retain all insights for themselves, strengthening audience security and meeting strict privacy regulations.
• Control and Customization: VERTIQUL provides complete flexibility in content deployment, design customization, and reader tools, tailored to the needs of each organization.

Summary:

VERTIQUL is the next-generation solution for institutions that want to move beyond flat PDFs, flipping-page clones, and mobile-unfriendly print replicas. By offering best-in-class digital design, robust interactivity, first-party analytics, and brand-centric delivery, VERTIQUL redefines what’s possible in digital publishing, providing your audience with an experience they expect—and your organization with the control and privacy it demands.

UNSPSC Codes & Relevance for Digital Editions / Digital Magazines

Industry Classifications for the VERTIQUL platform & services with relevant UNSPSC (United Nations Standard Products and Services Code) codes Classification Ref: https://www.undp.org/unspsc

UNSPSC Code	Title / Description	Relevance for VERTIQUL
43232107	Content authoring & editing software – Web page creation and editing software	Platform enables agencies and organizations to create fully accessible, brand-integrated web editions, overcoming the limitations of PDFs and flipbooks by delivering responsive, modern publication experiences directly in the browser and on mobile, with robust authoring and editing tools that preserve layout and compliance requirements.
43232113	Electronic publishing software	Delivers a complete, software-enabled digital publishing solution for periodicals, magazines, annual reports, and specialized content, transforming static files into interactive digital editions and allowing clients to manage digital content easily, securely, and at scale with direct subdomain integration.
55101519	Printed publications – Periodicals	Assists government, education, and association clients in migrating periodicals from traditionally printed or PDF-only distribution to digital-first, ADA-compliant editions that maximize mobile accessibility, user engagement, and cost savings, allowing true digital transformation of recurring and timely publications.
55101515	Printed publications – Promotional material or annual reports	Provides agencies and organizations with a platform to publish annual reports, strategic plans, and other promotional or informational print materials online, maintaining visual fidelity and compliance while extending audience reach and supporting the organization’s sustainability and digital strategy goals.
55111500	Electronic Publications & Music	Platform transforms traditional print and PDF publications into native electronic editions that are distributed entirely online, consolidating a client’s periodicals, reports, and magazines into ADA-accessible and environmentally responsible formats for state, local, and educational agencies.
55111506	Electronic publications & music – Electronic magazines	Specializes in building electronic magazines for agencies, member organizations, and associations—delivering immersive, fully branded reading experiences without downloads or apps, and supporting interactive features, video, and accessibility as a standard.
55111507	Electronic publications & music – Electronic newspapers	Enables clients to present electronic newsletters and news editions in an intuitive, seamless, and accessible format, making it possible to retire outdated PDF newsletters or web postings for consistent digital newspaper publishing that works well on all devices.
81112103	Computer services – Internet services – World wide web WWW site design services	Offers end-to-end implementation including branded web design, subdomain integration, and client collaboration to ensure digital editions appear as fully integrated parts of agency/organization websites, supporting technical setup, navigation, and compliance standards.
82121506	Document conversion services	Service team provides expert document conversion services, transforming static PDF and print materials into interactive, web-first, ADA-compliant digital editions while preserving branding and advanced design elements for organizations seeking a seamless digital transition.
82141500	Design & Graphic Art Services – Graphic design – Art design services	Relevant when the VERTIQUL team provides layout, branding, or art design for digital editions provided from art, editorial, and video media by the client with existing print InDesign print layout, and also full service digital publications production with asset handoff and all art direction and style performed as part of the full service production.

 

Premium Digital Edition Solution Relevant SIC (Standard Industrial Classification) and NAICS (North American Industry Classification System)

Classification Ref: https://www.census.gov/naics/reference_files_tools/2022_NAICS_Manual.pdf

Code	System	Title / Description	Relevance for VERTIQUL
2731	SIC	Books: Publishing, or Publishing and Printing	Provides digital publishing solutions that replace or supplement traditional book publishing with accessible online editions.
2741	SIC	Miscellaneous Publishing	Delivers innovative digital publishing for periodicals, brochures, annual reports, and other non-newspaper/magazine publications.
2759	SIC	Commercial Printing, Not Elsewhere Classified	Offers a digital-first alternative to commercial print by providing web and electronic editions, eliminating print costs and broadening reach.
5813	SIC	Newspapers: Publishing, or Publishing and Printing	Migrates agency and organization newspapers and newsletters to digital, mobile-responsive, accessible experiences.
2721	SIC	Periodicals: Publishing, or Publishing and Printing	Specializes in converting periodical magazines and bulletins into ADA-compliant, interactive, web-based publications.
5111	SIC	Printing & Writing Paper	Enables organizations to transition away from paper-based publications toward environmentally responsible digital solutions.
511120	NAICS	Periodical Publishers	Enables periodical publishers to publish, manage, and distribute digital magazines, bulletins, and newsletters on the web.
511199	NAICS	All Other Publishers	Supports publishing of digital annual reports, member publications, policy guides, and additional agency materials online.
518210	NAICS	Data Processing, Hosting, and Related Services	Provides cloud-based digital edition hosting and manages online content with ADA compliance and seamless subdomain integration.
519130	NAICS	Internet Publishing and Broadcasting and Web Search Portals	Delivers internet-only publication and broadcasting services, allowing organizations to host, distribute, and manage their digital editions online.
541430	NAICS	Graphic Design Services	Offers graphic and editorial design for digital editions, including art direction, layout, branding, and multimedia integration.
541511	NAICS	Custom Computer Programming Services	Develops and customizes digital publication platforms and workflows to meet unique client accessibility, integration, and branding requirements.
561410	NAICS	Document Preparation Services	Converts, formats, and readies agency documents and publications for web distribution, ensuring accessibility and usability.